← Viral Short-Form Video

Final exam: Viral Short-Form Video

Ten questions, seven to pass. This tests whether the course's key ideas actually stuck — not trivia, the concepts that matter. Pass and you bank 100 XP.

1. What is Retention Gravity?

A video effect in editing The principle that feeds reward finished videos A camera technique for intros The weight of your phone

2. Your hook is 'Hey guys, welcome back to my channel, today I want to talk about...' What's wrong?

Nothing — it's friendly and welcoming Four seconds of setup, no stakes, no promise It's too short to matter It just needs background music

3. What does 'The Gap' refer to?

The aspect ratio of the frame What the viewer knows vs. wants to know The pause between cuts in editing The gap in follower counts

4. What are the three parts of the Payoff Arc?

Hook, edit, then post Promise → build → payoff Setup, conflict, resolution Film, cut, and publish

5. Why does a Loopback Ending help?

It makes videos look professional It connects the ending to the opening It is required by platforms It adds extra runtime

6. In the retention edit, what gets cut first?

The hook in the first seconds Every frame that doesn't earn its place The background music track The captions on screen

7. Someone shares your video primarily because it makes them look smart. Which share trigger is that?

Usefulness Status/identity Emotion Reciprocity

8. What makes a Format valuable?

It is trendy right now It's a repeatable template It uses flashy effects It runs long

9. Your video gets 20,000 likes but 90% of viewers leave in 3 seconds. What will the feed do?

Promote it for the likes Stop distributing it Feature it on Explore Nothing; likes are all that matter

10. A format works twice. What's the 'doubling down' move?

Try something completely new Make more of it immediately Post less to create scarcity Change your niche