← Zero to One: Your First Year

Final Exam

Ten questions, seven to pass. This tests whether the core ideas stuck — not trivia, just the stuff that actually matters. Pass it and you've earned the +100 XP.

1. What is the One-Year Bet?

Twelve months, one vehicle, full effort A bet with a friend about revenue Investing for one year A 12-month gym membership

2. Why does the course say to start with services, not products?

Services generate cash and proof fast Services are easier to build Products are illegal in year one Services require no skill

3. What is a Paid Pain?

A problem people already pay to solve Any expense the business pays The cost of starting up A painful, difficult client

4. What is the Skill Sprint?

90 days of focused practice on one marketable skill A race to learn as many skills as possible A 90-day vacation from work Sprinting between back-to-back meetings

5. Someone launches a course to 800 subscribers and gets 11 sales. What's the diagnosis?

Vehicle failure Bad luck The price was too low Email is dead

6. What does the Outreach Engine do?

Personalized outreach that validates what people pay for Sends automated spam to cold lists Runs Facebook ads to strangers Builds a website and waits

7. What is Revenue Math?

Price × clients × conversion = reality Calculations for your annual taxes A budgeting app for founders Compound interest growth

8. What is the Inbound Flywheel?

Delivered work → proof → visibility → leads A marketing automation tool for agencies A type of paid ad campaign Blasting referral spam everywhere

9. What is a Tiny Launch?

A small release to your existing audience An actual rocket launch event Launching with no preparation at all A product given away free

10. What is the Employee Reflex, and why kill it?

Waiting for assignments and permission A good work ethic Respecting your boss Clocking in on time